Privacy Policy

About This Policy

This Privacy Policy describes how Altadonna Communications, Inc. DBA ChiroTrust ("we," "us," or "our") collects, uses, and protects information submitted through joinchirotrust.com (the "Site"). By using this Site, you agree to the practices described in this policy.

We reserve the right to update this policy at any time. Changes will be posted to this page with a revised date. We encourage you to review this policy periodically.

Information We Collect

We collect information you voluntarily provide when you start a ChiroTrust membership, contact us, or otherwise interact with this Site. This may include:

• Your name and email address
• Your phone number
• Your chiropractic practice name and location
• Billing information needed to process your membership

We also collect technical information automatically when you visit the Site, including your IP address, browser and device type, referring pages, pages visited, and the dates and times of your visits. This information is collected through cookies and similar technologies described below.

Patient Information

This Site does not collect patient information. After you join, any patient contact lists you submit to us are handled under the Business Associate Agreement you sign with ChiroTrust and in accordance with HIPAA. That agreement, not this policy, governs our handling of your patients' information.

How We Use Your Information

Information collected through this Site is used to:

• Process your membership and recurring billing
• Set up and deliver the ChiroTrust services you signed up for
• Communicate with you about your membership and about ChiroTrust products and services
• Respond to inquiries and provide support
• Measure and improve our advertising, the Site, and our communications
• Comply with legal obligations

We will not sell, rent, trade, or share your personal information with third parties for their own marketing purposes.

Payment Processing

Membership payments are processed by Stripe. When you check out, your payment card details are entered with and handled by Stripe, and we do not receive or store your full card number. Stripe's use of your information is governed by its own privacy policy.

Email Communications

We use a third-party customer relationship management and email platform (Keap, formerly Infusionsoft) to manage contacts and send email. Your contact information is stored by this platform in accordance with its own privacy and security practices.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in every email or by contacting us directly. Members will continue to receive essential messages about their account and billing while their membership is active.

Cookies, Analytics, and Advertising

This Site uses cookies, pixels, and similar technologies to operate the Site, understand how visitors use it, and measure and improve our advertising. These include:

• Google Analytics and Google Tag Manager — site usage analytics
• Google Ads and Google AdSense — advertising measurement and ad delivery
• Meta Pixel — advertising measurement and audience building on Facebook and Instagram
• VWO (Visual Website Optimizer) — testing different versions of our pages
• OptinMonster and Poptin — on-page forms and pop-ups
• Fomo — brief on-page notifications of recent activity on the Site
• AudienceLab — visitor identification and audience building for marketing
• Keap — tracking interactions with our pages and emails
• Dacast and vzaar — hosting and playing the videos on the Site

These services may collect information about your visit and, in some cases, associate it with information they already hold about you, such as your Facebook or Google account.

You can manage your Meta ad preferences at facebook.com/ads/preferences and your Google ad settings at adssettings.google.com. You can also control cookies through your browser settings. Disabling cookies may affect some functionality of the Site.

Data Retention

We retain your personal information for as long as your membership is active and afterward as needed to comply with our legal, tax, and accounting obligations. You may request deletion of your data by contacting us directly, subject to those obligations.

Third-Party Links

This Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policy of any site you visit before providing personal information.

Children's Privacy

This Site is intended for licensed chiropractic professionals and is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13.

California Residents — CCPA Rights

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• The right to know what personal information we collect, use, disclose, and sell
• The right to request deletion of your personal information
• The right to correct inaccurate personal information
• The right to opt out of the sale or sharing of your personal information
• The right to non-discrimination for exercising your privacy rights

We do not sell personal information. To exercise any of the above rights, please contact us using the information below.

European Residents — GDPR Rights

If you are located in the European Economic Area, you have the following rights under the General Data Protection Regulation (GDPR):

• The right to access your personal data
• The right to correct inaccurate personal data
• The right to request erasure of your personal data
• The right to restrict or object to processing of your personal data
• The right to data portability

We process your personal data to perform our contract with you when you become a member, on the basis of your consent for marketing communications, and on the basis of our legitimate interests in operating and improving the Site. You may withdraw consent at any time.

To exercise any of the above rights, please contact us using the information below.

Security

We take reasonable measures to protect the personal information you provide through this Site from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or would like to request deletion of your data, please contact us: